Hoos Got Your Back aims to create a community of trust where faculty, staff, students, and others in the Charlottesville community have each other's backs.
The campaign began in 2014 as a student initiative dedicated to ending sexual violence through bystander intervention. We partner with local merchants and UVA departments to promote a community of sexual respect and active bystandership. We do this by designating days on which UVA departments and local merchants wear the Hoos Got Your Back t-shirts as a show of support for a violence free community. This serves as a reminder that we've all got each other's back, both on an off Grounds. In addition, we provide Bystander Intervention training to departments and merchants to further promote a community of active bystanders.
Merchant and University Partnerships
Every summer, we meet with local merchants and UVA departments to discuss the importance of being active bystanders and to prepare for the fall campaign. We offer training opportunities for our partners to learn more about how they can engage with the campaign by mobilizing their staff and displaying Hoos Got Your Back window clings, stickers, and flyers in their spaces. We also distribute hundreds of Hoos Got Your Back t-shirts to local merchants and UVA departments and coordinate specific dates in the fall during which everyone will wear their shirts together as a reminder of our shared responsibility to look out for one another.
Hoos Got Your Back Coasters
Throughout the year, we deliver three different versions of our Hoos Got Your Back coasters to local merchants for use in their establishments. The coasters feature different ways that students can safely intervene as bystanders in a variety of different situations. The examples on the coasters reflect the content that students learn in Bystander Intervention trainings. If you are a local Charlottesville business and would like to order coasters through our office, please email us!